This opening marks Zedwell’s second underground hotel, following the success of Zedwell Underground Tottenham Court Road, England’s first fully underground hotel.

Zedwell Underground Park Lane is designed around the brand’s core pillars of great sleep, affordability and exceptional city-centre locations. It offers calm, high-quality accommodation for both leisure and business travellers in London’s most prestigious district.

Sustainability underpins Zedwell’s mission. By reimagining underutilised urban spaces, such as subterranean environments, Zedwell significantly reduces the environmental impact associated with traditional new-build hotel development. This adaptive reuse approach lowers embodied carbon, minimises construction waste and limits disruption to the surrounding cityscape. This new hotel has been designed with energy efficiency in mind, incorporating low-energy lighting, optimised building systems and durable materials to support long-term operational sustainability, while delivering high-quality accommodation.

Zedwell Underground Park lane features 133 soundproofed Zedwell “cocoons”, designed without windows to promote rest, with ambient lighting, purified air and body-cushioning mattresses. Guests also benefit from automated self check-in kiosks, creating a seamless arrival experience, and a co-working space overlooking Hyde Park.

Halima Aziz, Head of Hotels at Criterion, commented: “Zedwell is built around one simple idea: delivering great sleep in unbeatable locations at an affordable price point, democratising access to city centres and luxury neighbourhoods like Mayfair. Zedwell Underground Park Lane exemplifies our brand values and our ability to unlock complex urban sites to create value in the heart of the city. This opening reinforces our commitment to high-quality design, operational excellence and exceptional customer service, while continuing to scale the Zedwell brand in prime destinations.”

With this opening, Criterion now operates over 3,000 rooms in London’s West End, with a further 6,000 rooms currently under construction and scheduled for completion by 2029. This expansion will bring the Zedwell brand to more than 9,000 rooms across London, Oxford, Edinburgh and Manchester, reinforcing Criterion’s reputation for innovation while meeting strong and increasing consumer demand.

ENDS